Elaborating the Antecedents of Purchase Intentions in Second-Hand Car Industry: Case Study in Kurdistan Region of Iraq

RAFIQ TALIM, SAFEEN and TOP, CEMIL (2021) Elaborating the Antecedents of Purchase Intentions in Second-Hand Car Industry: Case Study in Kurdistan Region of Iraq. Journal of Contemporary Issues in Business and Government, 27 (3). pp. 1526-1547. ISSN 2204-1990

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Abstract

The aim of this study was to elucidate the antecedents of purchase intentions of the secondhand market customers. In this regard, the data was collected from Kurdistan region of Iraq to test the impacts of antecedents. Collected data was composed of validity and reliability analysis. Regression analysis was used to test the impacts. Results reveal that price has significant negative impact on the purchase intention while product quality, safety, and serviceability had significant positive impact on the purchase intentions. Lastly, it was observed that oil consumption didn’t have a significant impact on the purchase intentions of the customers.

Item Type: Article
Uncontrolled Keywords: Product quality, safety, secondhand car industry, purchase intention, price
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HG Finance
Depositing User: ePrints deposit
Date Deposited: 06 Sep 2021 09:15
Last Modified: 06 Sep 2021 09:15
URI: http://eprints.tiu.edu.iq/id/eprint/590

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